Flower City Produce has been servicing upstate New York restaurants and institutions with high quality produce since 1970. 50 years of quality food service later, we have developed into a broadline distributor.

Our specialty has always been produce, but we also offer dairy, grocery, frozen, paper products, and fresh meats.

With unbeatable service and a commitment to quality, Flower City serves as a trusted and reliable vendor for many local restaurant owners and chefs.

Our trucks run Monday through Saturday with low delivery minimums and next day delivery. We have late cutoffs including an after-hours tape.

We will assign a sales rep to exclusively handle your account. This rep will take orders, quote, problem solve, and even offer emergency deliveries.

You will have their cell number for direct contact saving valuable time.

Need something out of the ordinary? Call your rep on Monday and let them know what you’re looking for. We’ve sourced it all.

Owner and founder Sam Lentine Sr. orders produce daily. Sr has been purchasing produce for over 50 years.

A large portion of our inventory is available by the split. Keep your products fresh. Minimize your inventory and eliminate waste.

Many restaurants use our cash and carry counter located centrally in the City of Rochester directly in the Public Market.

• Customers with accounts can call ahead to have the order ready upon arrival and charge purchases on account.
• Features a full-service butcher shop.
• Plenty of close parking, we will even load you up.
• Open Monday through Saturday 7:30am-3:00pm.

Not happy for any reason? A quick call to your dedicated sales representative will solve the problem.